On Influsa the creator sets the price of the post. You book that price. You pay it plus 12% — no agency markup to “negotiate down”. Fair rates are public. The useful conversation is which deliverable you need (feed vs story vs reel vs TikTok vs YouTube), not a back-channel discount that reappears as a 20% agency fee.
What you are buying
A post is not “an influencer”. It is a format, a date, and usage. Stories expire. A feed post stays. A reel or TikTok can travel. YouTube is a different production cost. Listed profiles price those formats separately.
- Pay for the format you will actually run — do not buy a reel if you only needed a story.
- Long-term repeats of the same creator usually beat one-off “hero” fees. Book the next post when the first one sold.
- Usage rights for ads are not the same as a native post. That is UGC vs influencer content.
There is nothing to haggle on the platform fee
Creators keep their listed fee. Influsa charges the brand 12%. Registration is free. No monthly subscription. Escrow holds the booking until the post is live and you confirm stats. That is the partnership structure — clearer than a 30-email negotiation with an agency that still marks up the talent.
If a rate is only “fair” after someone takes 20% in the middle, it was never the creator’s rate.
Still compare micro vs macro and measure the post. A lower list price with fake reach is not a win. Start as a brand when you know the format and the offer.
FAQ
Can I negotiate the creator’s listed price?
The marketplace is built around listed post prices. Change the deliverable (another format or date) rather than inventing a shadow discount. The 12% platform fee is fixed.
What does the brand pay in total?
Listed creator price + 12%. No setup fee, no agency commission, no subscription. Details on plans.
Why would a creator work without an agent?
They set the price, get booked directly, and are paid via escrow after the post. That is the creator side of Influsa.